France seduces  travellers with its unfalteringly familiar culture, woven around cafe  terraces, village-square markets and lace-curtained bistros with their 
 chalked on the board.
Food is of enormous importance to the French and the daily culinary agenda  takes no prisoners: breakfasting on warm croissants from the 
boulangerie, stopping off at Parisian bistros, and market shopping are second nature to the French – and it would be rude to refuse. But French gastronomy  goes far deeper than just eating exceedingly well. Its experiential  nature means there is always something tasty to observe, learn and try.  Be it flipping crêpes in 
Brittany or chinking champagne flutes in ancient 
Reims cellars, the culinary opportunities are endless.
The 
terroir (land) of France weaves a varied journey from northern France's cliffs  and sand dunes to the piercing blue sea of the French Riviera and 
Corsica's green oak forests. Outdoor action is what France's lyrical landscape  demands – and there's something for everybody. Whether you end up  walking barefoot across wave-rippled sand to Mont St-Michel, riding a  cable car to glacial panoramas above 
Chamonix, or cartwheeling down 
Europe's highest sand dune, France does not disappoint. Its great outdoors is  thrilling, with endless opportunities and the next adventure begging to  be had. 
Allez!
The rhythm of daily life – dictated by the seasons in the depths of 
la France profonde (rural France) – exudes an intimacy that gets under your skin. Don’t  resist. Rather, live the French lifestyle. Embrace the luxury of simple, everyday rituals being transformed into unforgettable moments, be it a  coffee and croissant in the Parisian cafe where Sartre and Simone de  Beauvoir met to philosophise, a stroll through the lily-clad gardens  Monet painted, or a walk on a beach in 
Brittany scented with the subtle infusion of language, music and mythology brought by 5th-century Celtic invaders. 

France is about world-class art and architecture. It seduces with iconic  landmarks known the world over and rising stars yet to be discovered.  This country's cultural repertoire is staggering – in volume and  diversity. And this is where the beauty of 
la belle France lies: when super stars like Mademoiselle Eiffel, royal Versailles and  the celebrity-ridden French Riviera have been ticked off, there’s ample  more to thrill. France is, after all the world's top destination with  some 85 million visitors each year who flock to the land of the Gauls to feast of its extraordinary wealth of museums, galleries, 
ateliers (artist workshops) and hands-on cultural experiences.
 
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